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Shell – Multimedia Presentation
Shell Pakistan
In 2006, Shell launched a new product named Shell Helix Ultra Motor Oil. Shell Helix Ultra's active cleansing agents prevent dirt particles sticking together to form sludge. Shell needed to convey the whole process of cleansing and the reasoning behind it to the marketing team.
A multimedia presentation was developed to showcase the effectiveness of Shell Helix Ultra Motor Oil. Extensive animations were done to convey the actual process of cleaning.
This project was developed in partnership with b.i.t.s.
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